is the process of optimizing a website or online content to improve its visibility and ranking on search engine results pages (SERPs), such as Google. The goal of SEO is to attract organic (non-paid) traffic to a website by making it more relevant and accessible to users searching for related keywords or topics.
Identify relevant keywords and phrases that potential customers are searching for.
Use tools like Google Keyword Planner, SEMrush, or Ahrefs to find high-traffic keywords and evaluate their competition.
Create content around these keywords to ensure relevance and help your website rank for the terms users are searching.
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