I've worked in the higher education vertical for over 5 years at Africa's Leading Business School and have in-depth knowledge and experience in developing marketing insights that inform effective campaigns for recruitment of students to enroll in your programs and courses.
I am able to guide you on figuring out your product positioning in the market, how to brand it and position it, how to identify your audience segments, where to reach them, and how you can reach them. Then I'll guide you on developing a conversion funnel that will ensure you are getting quality leads into your system that you can convert onto your programs or courses.
For this package start, this is what I can offer:
- Student insights and persona mapping
- Course positioning and comparrison table