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The brand identity and guidelines enhance the brand and increase client recognition.
The brand identity includes:
- Analyzing of brand tone & voice, competitors and goals
- Logo Design
- Color Palette, Typography, Imagery and Iconography
- Layout & Spacing
- Ui elements, Icons
- Printing, mockups
- company overview
- brand values
- design preferences
- Existing Materials
- Understandable and brief reviews
- Budget, Project Goals and Timeline