I help businesses understand their success and failure, detect market opportunities, and build market/product strategies.
Market research can be part of business planning or performed separately.
My experience is focused on B2B companies in IT, construction, logistics, sales, maintenance, healthcare, energy, and other industries worldwide.
What is special about my market research:
- Respected data sources. Google trends, Facebook Audience Insight, and SEMrush are used for customer segmentation and personas; Similarweb for competitive analysis, etc.
- Thanks to my financial background, I evaluate your competitors' financial condition, pricing, and marketing budget.
- I include tens of competitors in my analysis and compare their marketing activities, digital strategies, SMM and targeting, PPC, design, target audiences, and outcomes.
- You get a strategic report (it can also be a seminar) based on my research, with SWOT analysis explained, market share forecast and strategic recommendations.
The research conclusions are provided as separate reports:
- Competitive analysis
- Market size analysis
- SWOT analysis and strategy